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Mobility Track

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Monday, March 26
9:00 AM–10:45 AM	Developing an Enterprise Mobility Strategy (Location: Osceola A) IT managers are facing increasing challenges as organizations look to capitalize on the mobility revolution. Mobile operators are deploying 4G network services that promise to offer wireline-like performance and reliability, but they are also eliminating unlimited pricing plans for those services. Users are demanding a wider selection of mobile device or the ability to bring their own personal mobiles to work, fundamentally altering the security picture for IT managers. Line of business managers are looking to mobilize more applications, but those efforts are being stymied by the range of devices, both smartphones and tablets, those apps will need to run on. At the same time, CFOs are watching mobile expenses skyrocket raising the need to focus on wireless expense management and rate plan optimization. This program is designed to bring IT and mobility managers up to speed on the major issues involved in enterprise mobility today, and to discuss current best practices in addressing each of these areas. The workshop will give you the tools you need to understand the major drivers in the mobility market, the challenges involved, and develop a sound mobility policy for mobile device management, security, and lifecycle management plan that protects their organization while enabling the implementation of mobile applications that can optimize business processes and spur business transformation. Key Questions: • Why now? Mobility isn’t new, so what’s really driving the need for an enterprise mobility strategy? • What’s the role of IT in developing an enterprise mobility strategy – participant vs. leadership? • Does adopting a BYOD strategy mean that my enterprise has given up on protecting corporate information assets? • How do we integrate the mobile device with the wired network and extend UC to the mobile? • How much control can an enterprise really exercise when it comes to mobility? Speaker - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University.
1:00 PM–1:45 PM	Summit: What’s Next for the Mobile Enterprise? (Location: Sun A) Mobility is becoming a key driver in enterprise communications architecture and services. Mobile technologies can spur individual user productivity and accessibility and they have the potential to spawn total business transformation as we have seen in industries like industries – from package delivery and health care. At the same time mobility-related expenses have been the fastest-growing line item in enterprise telecom budgets, and wireless costs will continue to rise as smartphones and tablets replace more traditional desktop phones and PCs. Further, there’s growing pressure on IT departments to support a wider range of mobile devices or to allow users to “BYOD” – Bring Your Own Device, but IT still needs to be able to secure, manage and support them. In this session we’ll hear from leading mobility and UC suppliers, see what developments they are watching, and explore what’s next for the mobile enterprise. KEY QUESTIONS • UC suppliers are interested in mobility, but are mobility equipment and service providers interested in UC? • Why hasn’t there been more market acceptance of Wi-Fi voice, dual mode FMC, mobile UC clients, and the other mobility options that have been tried thus far? Has anything changed? • The mobility industry is focused on the consumer market, so what will it take to get them to deliver products and services that offer the same type of compelling user experience we have seen in the consumer market, but that respond to enterprise requirements for security, high availability and integration with the wired UC offerings? • Will the service providers’ push for “walled gardens” choke the promise wireless has for both enterprises and consumers? • What are prospects for the new Microsoft-Skype team in the enterprise? How about Google? Moderator - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University. Moderator - Eric Krapf, Editor, No Jitter Eric Krapf is the Program Co-Chair of the Enterprise Connect events, helping to set program content and direction for the leading conference events in the enterprise IP-telephony/convergence/Unified Communications marketplace. In addition, Krapf serves as editor & lead blogger for the website No Jitter, TechWeb's online community for news and analysis of the enterprise convergence/Unified Communications industry. He is also responsible for electronic content including webcasts and e-newsletters. From 1996 to 2004, Krapf was managing editor of Business Communications Review magazine, and from 2004 to 2007, he was the magazine's editor. BCR was a highly respected journal of the business technology and communications industry. Before coming to BCR, he was managing editor and senior editor of America's Network magazine, covering the public telecommunications industry. Prior to working in high-tech journalism, he was a reporter and editor at newspapers in Connecticut and Texas. Panelist - Chris Kemmerer, Director of Global Unified Communications and Collaboration Solutions, Verizon Chris Kemmerer is responsible for leading a team which focuses on Verizon’s strategy, marketing, and product management of Unified Communications and Mobility Solutions for Verizon’s enterprise, small/medium business, and government customers. During his tenure with Verizon, Kemmerer has focused on business communication services and has held leadership positions in operations, sales, engineering, and marketing. Most recently, Kemmerer led Verizon Wireless’s Unified Communications and Collaboration Product Marketing team, where his organization focused on business transformation by extending communication and collaboration services to the mobile workforce. Prior to joining Verizon, Kemmerer led an organization focused on designing and delivering Advanced Communication Services, such as next-generation optical, wireless, video, and other real-time communications solutions. Kemmerer represents Verizon as a subject matter expert at various industry conferences and in industry trade publications on topics ranging from mobility, security, and unified communications and collaboration.
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Tuesday, March 27
2:30 PM–3:30 PM	UC Mobile Devices in Age of Smartphones, Tablets (Location: Osceola B) Smartphones are becoming the enterprise communications device of choice, and tablets are now poised to add yet another layer to the mobile melee. As users will no longer settle for the “standard corporate issued” mobile device, IT managers are coming to grips with the challenges involved in securing, managing and supporting an ever increasing range of mobile devices and operating systems. This session is designed to help you understand the unique requirements of the mobile devices, bring the mobile O/S picture into a clearer focus, and identify the options available for supporting the mobile ecosystem. Key Questions: • Which mobile O/S environments will be most important to support, and are there differences in the level of security they can support? • How far will companies be willing to go in allowing users to access enterprise data and applications on their personal mobile devices? • Is the requirement to support multiple mobile O/S’s hindering organizations’ ability to mobilize line of business applications and spur real business transformation? • Will the move to cloud based networks help or hinder the our ability to better integrate wired and wireless networks? • What do IP-PBX and Mobile UC vendors have to do to deliver the type of compelling experience users have found in their consumer applications and will it be easier on some platforms than on others? Speaker - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University. Panelist - Clifford Cibelli, Group Manager, Verizon Cliff Cibelli is a group manager of product management and development for Verizon Enterprise Solutions, with responsibility for developing and deploying mobility solutions across Verizon enterprise channels. Mr. Cibelli’s portfolio includes Managed Mobility - a lifecycle wireless expense and device management service, Mobile Services Enablement Platform – for developing and deploying enterprise wide applications and Enterprise Mobility as a Service - a cloud based solution to help on-the-go workers quickly and securely access their corporate networks. Mr. Cibelli previously served as the senior product manager of managed network services for MCI (now Verizon Enterprise Solutions), with responsibility for managed wide- and local-area networking and IP-VPN services. Before that, he served as the director for global solutions bid management. Mr. Cibelli has also held strategic planning and technical consulting and training positions. A 30-year communications industry veteran, Mr. Cibelli has held a variety of technical and marketing positions and began his career at United Information Group. He holds certifications from the Foundations of IT Service Management and ITIL. Mr. Cibelli holds a bachelor of science degree in computer science from Fairleigh Dickinson University. He serves as the chief of the Paramus Auxiliary Police. Mr. Cibelli is based on Parsippany, N.J.
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Wednesday, March 28
8:00 AM–8:45 AM	Putting Mobility to Work: Case Studies (Location: Sun B) Everyone talks about the mobile empowered enterprise, but we are going to talk to some companies who have taken that message to heart. We have surveyed the community and found a number of enterprises with creative mobile applications that meet business needs and generate real ROI. Join us for these enlightening presentations and get the opportunity to talk with the people who have deployed mobile applications, discover the challenges they faced, and learn what it will take to bring mobile business transformation into your organization. Key Questions • What were the driving factors for developing these apps – cost control, revenue generation, productivity improvement, customer satisfaction? • What were the biggest “gotchas” in these projects? • Who did the development – in house IT or contractors? • How much training and support have end users required? Speaker - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University.
2:30 PM–3:30 PM	Managing Wireless: To BYOD or Not BYOD (Location: Sun B) The time when “mobility” meant everyone gets a BlackBerry device supported on a BlackBerry Enterprise Server (BES) is long gone, and replaced with a world where users expect to be able to use any device (even their own) and get access to all of the same sensitive corporate data that they did before. However, IT managers are still responsible for ensuring that corporate data assets are protected and that their organizations can take the best advantage of this new wave of mobile technologies. Should users be allowed to bring their own devices into the enterprise and are we taking risks in allowing them to access and store sensitive data? Can that data be protected if the device is lost or stolen? If the user is bringing their own device should they have to support the full cost, and if the company provides a stipend how big should it be? Does moving to user-owned devices absolve the IT department of providing and help desk support for them? This session will introduce you to the major issues that must be addressed in a mobility policy, the best practices for supporting BYOD initiatives, and provide a template for developing (or updating) your organization’s mobility policy. Key Questions Which BYOD policies work, and which don’t? What are the most important steps to take to protect corporate information assets in a BYOD world? Do customers save money with BYOD policies or not? Which mobile operating systems offer the most support for BYOD policies? What level of training do help desk personnel require when moving to BYOD? Speaker - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University.
3:45 PM–4:30 PM	Tablet Tactics: What We've Learned about Tablets in the Enterprise (Location: Sun B) Apple began shipping iPads in April 2010 and already these devices have become the most important new mobile computing platform in a generation. Sensing the potential, Avaya and Cisco have introduced their own tablet products, and virtually every other IP-PBX and UC supplier is developing tablet clients and figuring where tablets will fit in their overall product strategy. In the meantime, the tablet market has split between 7-inch and 10-inch models, Android is starting to challenge Apple’s iOS with options like Amazon’s $200 Kindle Fire, HP has folded up the tent on WebOS, and Microsoft is waiting in the wings. Smartphone-based mobile UC has met with limited user acceptance, so will UC on tablets be more of the same? Have the vendors figured out what users will need in a UC-capable tablet, or are they simply chasing the latest trend? Most importantly, with dozens of tablets appearing on the market, all of which use the same operating same operating systems, is there any additional value to be had from a branded table that we won’t get from a much cheaper general-purpose tablet device? Find out what the we’ve learned about the tablet experience in the past year, what applications they are being used to serve, and what enterprise buyers should be looking for going forward. Key Questions: • With the wide range of tablets all of which are supporting the Android operating system, what additional value are we getting from a “branded” tablet from an IP-PBX or UC supplier? • What requirements distinguish the enterprise tablet from the consumer tablet? • What applications do you expect will drive tablet acceptance? Will “voice” be on that list? • With 7-inch and 10-inch tablet options available, who’s buying what, and are there different applications or use cases that drive the buyer one way or the other? • Is your next desk phone going to be a tablet? • If the users do prefer commonality between the smartphone and the laptop, what happens to vendors who don’t have both options covered? Speaker - Michael Finneran, Principal, dBrn Associates Inc Michael is an independent consultant, industry analyst, and writer who focuses on wireless technologies, mobile UC, and fixed-mobile convergence. He wrote the book Voice Over Wireless LANs- The Complete Guide (Elsevier, 2008), though his expertise spans the full range of wireless technologies including Wi-Fi, Cellular, WiMAX, and RFID. A lively and informative speaker, Michael has made frequent appearances at trade shows and conferences including VoiceCon and InterOp, and he now serves as the program chair for Wireless and Mobility at VoiceCon. In the consulting area, Mr. Finneran has provided assistance to carriers, equipment vendors, end users, investment firms, and a number of government agencies. A prolific writer, for twenty-three years he wrote the Networking Intelligence column for "Business Communications Review". He now contributes on wireless and mobility to NoJitter as well as UC Strategies.com. He has published numerous white papers and has contributed to Computerworld, Data Communications, The Ticker, and The ACUTA Journal. Well respected as an educator, he has conducted over 2000 seminars on networking topics in the US, Europe, Africa, and Asia. He taught in the Graduate Telecommunications program at Pace University, and conducted programs at the Center for the Study of Data Processing at Washington University in St. Louis. His courses are now offered through Telecom + UC Training. Mr. Finneran holds a Bachelor of Arts degree (Magna Cum Laude) from Manhattan College and a Masters Degree from the J. L. Kellogg Graduate School of Management at Northwestern University. Panelist - Laura Bassett, Director of Marketing, Emerging Products and Technology, Avaya Laura Bassett is the Director of Marketing for Avaya’s Emerging Products and Technology group. The group delivers innovative business solutions from Avaya Research Labs and Advanced Software Development. In this role Laura oversees the groups go-to-market including business planning and strategy, market awareness, marketing, and sales enablement and engagement for next generation solutions. She has established Avaya’s Market Driven Innovation Model and Early Adopter Program to support the efforts of Avaya to accelerate the commercialization of innovation. Additionally, Laura is a supporting author of Avaya’s Social Media in the Contact Center for Dummies. Laura has over 18 years experience in applications consulting, development and delivery. Prior to her current role, Laura led the Contact Center Solutions team responsible for delivering end to end customer service solutions. She has a BSBA in Computer Science and an Executive MBA from the University of Florida. Panelist - Tom Puorro, Senior Director, Product Management, Cisco Tom Puorro is the Sr. Director of Product Management for Cisco. In this role, Tom is responsible for Product Management teams that oversee Cisco’s Communication Manager Portfolio and next generation IP Communications devices, including the highly anticipated Cisco Cius. He brings to this role more than 10 years in unified communications engineering, holding previous positions at Microsoft Corporation and Network Access Solutions.
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